Privacy Policy
1. General
Jumarie ("the Company", "we") operates the website jumarie.co ("the Website") for selling women's fashion products. This privacy policy details how we collect, use, store and protect your personal information, in accordance with the Privacy Protection Law, 5741-1981, and Amendment 13 to the law (August 2025).
Use of the website constitutes consent to the terms of this policy. If you do not agree, please refrain from using the website.
2. Information We Collect
Information You Provide
- Personal details: full name, email address, phone number
- Shipping address: street, city, zip code, floor, notes
- Account details: username, encrypted password
- Order details: sizes, colors, quantities, product preferences
Payment Information
- Payment method (bank transfer / Bit)
- We do not store credit card details
Information Collected Automatically
- IP address, browser type, operating system, device type
- Pages viewed, products viewed, dwell time
- Cookies and similar tracking technologies
3. Legal Basis for Data Collection
Consent
For marketing, newsletter, analytics and marketing cookies — only with your explicit consent
Contract Performance
Order processing, shipping, customer service — necessary for executing the transaction
Legal Obligation
Record keeping for tax and accounting purposes as required by law
Legitimate Interest
Website security, fraud prevention, improving user experience
4. How We Use the Information
- Processing and fulfilling orders
- Customer service and communication regarding orders
- User account management and order history
- Improving the website and shopping experience based on aggregate data analysis
- Sending marketing updates (only with explicit consent, with the option to unsubscribe at any time)
- Compliance with legal and regulatory requirements
5. Sharing Information with Third Parties
We do not sell personal information to third parties. Information may be shared only with:
- Shipping Providers — Name and shipping address only
- Payment Services — For processing the transaction (Bit, bank transfer)
- Cloud Infrastructure — Secure data storage (Cloudflare, servers)
- Law Enforcement — As required by law, pursuant to a court order
6. Data Retention Periods
| Data Type | Retention Period |
|---|---|
| Account data | Until account closure + 7 years |
| Order data | 7 years (Income Tax requirement) |
| Analytics data | 26 months |
| Marketing consent | Until consent is revoked |
| Access logs | 24 months |
At the end of the retention period, the information is deleted or irreversibly de-identified.
7. User Rights
In accordance with the Privacy Protection Law and Amendment 13, you have the following rights:
Right to Access
To review the personal information stored about you
Right to Rectification
To request correction of incorrect or outdated information
Right to Deletion
To request deletion of the information (subject to legal obligations)
Right to Portability
To receive the information in a structured and common format
Withdrawal of Consent
To withdraw your consent for marketing or cookies at any time
Right to Object
To object to data processing based on legitimate interest
To exercise your rights, contact us by email or via WhatsApp. We will respond within 30 days at most.
8. Cookies
The website uses the following types of cookies:
Essential Cookies
Required for basic functionality: shopping cart, login, accessibility preferences. Cannot be disabled.
Analytics Cookies
Help us understand how visitors use the website. Can be disabled via the cookie banner.
Marketing Cookies
Used to display relevant content. Can be disabled via the cookie banner or browser settings.
On your first visit to the website you will be asked to choose which cookies to approve. You can change your selection at any time via browser settings.
9. Transfer of Information Outside Israel
Some of the services we use (Cloudflare, cloud infrastructure) may store or process information outside Israel. We ensure that these providers meet appropriate information security and privacy protection standards.
10. Information Security
We take technical and organizational measures to secure the information, including:
- Communication encryption using HTTPS/SSL
- Encrypted passwords (bcrypt) — no one including us can see the password
- Role-Based Access Control
- Daily database backup
- Protection against attacks (rate limiting, firewall)
No system is 100% secure. In case of a data security incident, we will notify the Privacy Protection Authority and relevant users as required by law.
11. Contact
For questions or requests regarding the privacy policy:
12. Policy Updates
We may update this policy from time to time. Material changes will be published on the website and/or sent by email to registered users. Continued use of the website after an update constitutes consent to the changes.
This policy was last updated: February 2026